How to promote your event to raise even more money

The more people that tune in to view your event the more money you will ultimately raise. Promoting your online event can be quick, easy and free.

Follow our simple steps to promote your fundraiser before it is broadcast live on SavePatches.

SavePatches can help you broadcast your event to random people who want to donate to great fundraising causes such as yours. But, a lot of donations you receive will come from friends, family and other people you have promoted the event to.



1.    Create a Facebook event and group

As the biggest social network site in the world, Facebook is a great place to start spreading the word about your fundraising event.

  • Make sure that the titles, categories and descriptions are relevant and clearly describe your fundraising activity
  • Include your SavePatches web page link for the video broadcast, as well as the date and time it is going to be aired
  • Invite people to join your event and group by sending out invitations to all your friends. You can even promote your fundraiser to friends that are not on Facebook using Facebook. Simply select ‘invite people that are not on Facebook via email’ when inviting friends to join your event and group, and Facebook will allow you to access your email address book contacts on Hotmail, Gmail, Yahoo and Outlook
  • Make sure that your event and group is open to anyone, and allow members to engage with your fundraising event by letting them post comments, photos and videos
  • Keep members up to date with your fundraiser by posting regular status updates, news, photos, videos, as well as the link to the broadcast just before it is aired live on SavePatches

 

2.    Create a Twitter profile

By tweeting regularly to followers about your fundraiser you can gain even more exposure for your broadcast

  • In your first tweet, mention all the details about your fundraiser, including your SavePatches web page link for the video broadcast, as well as the date and time it is going to be aired on the site
  • Tweet the links to your Facebook event and group
  • Keep followers up to date with your fundraiser by tweeting regular status updates and news, as well as the link to the broadcast just before it is aired live on SavePatches
     

 

3.    Spread the word yourself

Word of mouth is one of the fastest ways of promoting your fundraiser to the people you want to know about it

  • Tell your family, friends and work colleagues about your fundraising event and gain their support
  • Encourage the people you have told to tell their family, friends and work colleagues
  • Keep slips of paper with your SavePatches web page link for the video broadcast*, as well as the date and time it is going to be aired written on to hand out to the people you tell

 

4.    Email

So simple yet so effective, simply Email the details of your event to the people you think would be interested in your event.

 

5.    Blogs and Forums

Blogs and forums are a great way to promote your live event on SavePatches as they can be relevant to the event itself. For example fundraisers holding gaming marathons could advertise the event on gaming blogs and forums.

 


 

Want to spread the word even more?
 
If the fundraising event you are planning is quite big and you want to promote it that little bit more then you may want to think about…

 

1.    Writing a press release

Through local and maybe even national coverage, a press release will help you reach an even wider audience

  • A press release is your chance to launch the event and tell people what they need to do to get involved
  • Include your SavePatches web page link for the video broadcast, as well as the date and time it is going to be aired
  • Advise readers that they can find out more details on your Facebook pages and Twitter profile
  • Once you have written your press release contact the local media and find out who to send the press release to

 

2.    Handing out leaflets

Advertising your fundraiser through leaflets or posters in your local area is just one more way of getting your message into the wider community

  • Create a design that is eye-catching but simple
  • Include your SavePatches web page link for the video broadcast*, as well as the date and time it is going to be aired
  • Include your Facebook and Twitter details
  • Remember to gain permission before handing out leaflets or displaying posters